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What Is Business Advising?
Carving out time to think through things with someone who is not deep in the day-to-day. Advising sessions provide you with strategic guidance that sets you up to grow your business sustainably. Emphasis on “sustainable” because quick spikes are not lasting. Business advising brings a partnership rooted in discernment, pattern recognition, and aligned action. When you bring in an advisor, you’re not asking them to do the work for you. You’re asking them to walk alongside you
Jamie Pulliam
Oct 19, 20253 min read


How Do I Know When I’m Ready for Advising?
If you’re asking the question, you’re probably close. Seeking an advisor isn’t something you do because you’re lost. It’s something you do because you want to lead with more clarity. It could be when you're feeling lost or too isolated. That's a great time to find the right advisor to support. It could be when you're facing a challenge and need experienced insight. Most of the time people reach out when they’re standing in some kind of fog—too many options, too many ideas, to
Jamie Pulliam
Oct 19, 20252 min read


What Is Consulting?
While consultants and advisors both offer expert advice, their approach and engagement differ significantly. Advising is about long-term, strategic guidance to help your business grow sustainably. Consulting is how strategy turns into something real. It’s what happens after you have clarity on your near-term plan and your long-term plan. A consultant in a working session with two people from the client team. When the ideas and insights are shaped into deliverables, framework
Jamie Pulliam
Oct 19, 20253 min read


The Difference Between Advising and Consulting
If you’re not sure whether you need advising or consulting, you’re not alone. The line gets blurry, especially when someone says they “do both.” This is how I define it in my practice: FACTORS ADVISING CONSULTING Core purpose Clarify, assess, align Build, apply, implement Focus Decision-making, discernment, leadership clarity Strategic execution, systems, messaging, deliverables How it works Real-time dialogue and reflection across your business Scoped, collaborative work al
Jamie Pulliam
Oct 19, 20252 min read


What Does It Mean to Be an Equitable Business Advisor?
Equity in advising doesn’t mean being everything to everyone. It means structuring the work so that clarity, not chaos, drives growth, and so that support without extraction is accessible. How I Build Equity Into My Advising: I anchor in clarity, not performance. No inflated hours. No jargon-filled sessions. I bring real-time reflection, grounded strategy, catered tools you can use, and knowledge sharing. I make it a point to not create dependencies, if we work together over
Jamie Pulliam
Oct 19, 20252 min read


What Does It Mean to Be an Equitable Business Consultant?
First, let me say that the irony of "equitable business consultant" is not lost on me. This is why I find it important to talk about. Equity in consulting is harder than it sounds. Because the traditional model incentivizes output over alignment, and often rewards speed over clarity. Whether we like it or not, we live and work in a system that is extractive by nature. And consulting is oftentimes at the top of that food chain. Here’s How I Approach The Practice of Consulting
Jamie Pulliam
Oct 19, 20252 min read


What Is Brand Positioning?
(And How We Build One That Actually Supports Your Business) Let’s start here: brand positioning is not your visual identity, it’s not an essence, and it’s not about internal personal preferences. Brand positioning stems from your business model, it’s the way your business claims space both internally and externally. It’s how we define who your business is as an entity, who it serves, and how it shows up in the world. And when done well, it gives you clarity you can actually u
Jamie Pulliam
Oct 19, 20256 min read
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