Consulting

While consultants and advisors both offer expert advice, their approach and engagement differ significantly. Advising is about long-term, strategic guidance to help your business grow sustainably. Consulting is how strategy turns into something real.  It’s what happens after you have clarity on your near-term plan and your long-term plan. A consultant in a working session with two people from the client team. When the ideas and insights are shaped into deliverables, framework

If you’re not sure whether you need advising or consulting, you’re not alone. The line gets blurry, especially when someone says they “do both.”  This is how I define it in my practice: FACTORS ADVISING CONSULTING Core purpose Clarify, assess, align Build, apply, implement Focus Decision-making, discernment, leadership clarity Strategic execution, systems, messaging, deliverables How it works Real-time dialogue and reflection across your business Scoped, collaborative work al

First, let me say that the irony of "equitable business consultant" is not lost on me. This is why I find it important to talk about. Equity in consulting is harder than it sounds. Because the traditional model incentivizes output over alignment, and often rewards speed over clarity. Whether we like it or not, we live and work in a system that is extractive by nature. And consulting is oftentimes at the top of that food chain.  Here’s How I Approach The Practice of Consulting

(And How We Build One That Actually Supports Your Business) Let’s start here: brand positioning is not your visual identity, it’s not an essence, and it’s not about internal personal preferences. Brand positioning stems from your business model, it’s the way your business claims space both internally and externally. It’s how we define who your business is as an entity, who it serves, and how it shows up in the world. And when done well, it gives you clarity you can actually u